Sacramento Kings
Capitalize Food Application

Capitalize Food Application


Is your food brand ready to be shared with Sacramento Kings fans? As part of the Sacramento Kings Capitalize platform, the new Capitalize: Food competition will amplify the culinary brand of one lucky winner who will receive a once-in-a-lifetime opportunity to have their food and/or restaurant brand featured and served at Golden 1 Center at select home games during the 2023-24 NBA Season. In addition, the winner’s creations will be showcased during the Kings 2023 Media Food Tasting this fall. The application period closes on Friday, August 18 at 11:59 p.m

This contest aims to provide exceptionally skilled and creative food entrepreneurs from the region with a unique opportunity to demonstrate their culinary expertise and bolster their brand equity and exposure. If you are located within 70 miles of Golden 1 Center, you may apply to Capitalize: Food.

The competition will be judged by a panel of experts, including Sacramento Kings and Legends food executives, who will evaluate each product or food item on presentation, taste, and originality.

This competition is sure to be an unforgettable experience so let the culinary magic begin!

Eligibility requirements:

Entrants must be located within 70 miles of the Golden 1 Center.

Have required permits to make and sell food product in California such as:
  • business license
  • food handlers license
  • seller's permit
  • food facility health permit
  • processed food registration

Must certify that the food concept submitted is your unique, original, scratch made creation.

Applicants will be judged on creativity, flavor, presentation, and ability to produce at scale. Some guidelines to consider include:

  • Cost: Target cost of goods is 15% or less of the retail cost. For example, an item that can retail for $10 should cost no more than $1.50 / unit
  • Time: Food must be able to be assembled in just a few steps and served quickly..
  • Sourcing: We aim to source 90 percent of the culinary ingredients from growers and producers operating within a 150-mile radius of Golden 1 Center.

Contact Information:

Please provide links to your website and social media accounts (if available):

(max 100 words)